This article from McKinsey looks at the progress of four companies to understand how they are acting on their sustainability initiatives. McKinsey’s research showed that managing risk in the supply chain was a driving force.
Companies like Mars Confectionary are looking back at their supplier smallholder cocoa farms, and investing in training and providing high quality seeds & fertilisers to ensure the sustainability of the cocoa supply chain.
McKinsey highlights the importance of setting measurable goals for supply chain progress. Rather than giving general aspirations to reduce packaging, it’s better to set specific targets so you can gauge your success.