This article from Forbes outlines the need for businesses to balance the bottom line and the green line, in order to achieve a truly sustainable business. Attaining supply chain sustainability involves addressing many aspects, from design, manufacturing and logistics, to life cycle management. Embracing your network is key to achieving sustainability. Through treating sustainability as an integral part of each step of the process, real change is possible.
The Sustainable Supply Chain Paradox: Balancing the Bottom Line and the Green Line